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City of Colton Electric Utility

Category

Identity, Portfolio

Client

City of Colton Electric Utility

Link

Website

Overview

Your Neighborhood, Your City, Your Power. This headline is the focal point of this brands message, and is central to their awareness advertising campaign. GA created the entire identity and brand messaging to support this utility’s need to impress among their customers that their power source is local, approachable, and directly tied to the health of their community. GA created an entire set of local iconography to support the visuals allowing customers to see the utility as conscious of their needs and proactive to their concerns.